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AI Leadership Forum

Month: August 2020

Building meaningful connections with social media – Session Report

Posted on by Jessica Sey

In August 2020, members of the Digital Leadership Forum met over Zoom to discuss ‘Building meaningful connections with social media’.

Representatives from leading organisations including Lloyds Banking Group, Unilever, AXA PPP Healthcare, Baker McKenzie, GSK, EDF Energy, Freshfields, Refinitiv, Octopus Investments, BT, Highways England, The Royal Mint, Decathlon and more gained practical tips and guidance on the tangible steps businesses can take to evolve their online community.

We heard from Dominique Elsey, Industry Marketing Strategist and Alexandra Crichton, EMEA Programmes Strategist from Hootsuite who discussed how brands are shifting their content strategy, and rethinking their social metrics in a new world.

Attendees gained valuable insights into how to build a strong community with social listening and paid social and the steps to take in order to build genuine relationships that last.

Watch the full presentation below:

Machine learning for the future – Session Report

Posted on by Jessica Sey

In August 2020, members of the Digital Leadership Forum met over Zoom to discuss ‘Machine learning for the future’

Representatives from leading organisations heard from Reginald Garnepudi, Data Science Consultant at Inawisdom who provided insights into whether organisations need a Data Science Function and provided a straightforward guide on how to build it.

First, attendees heard about rapidly maturing machine learning algorithms, with new barriers being crossed every day. Cloud computing is now at a price point that enables mainstream adoption of data analytics.

Reginald then went on to explain how the Data Science landscape is changing, what it is going to look like and how to prepare for change.

He then states that most companies are not yet ready for data science, and that the most common scenario is that organisations have not yet built the infrastructure to benefit from data science. However, he explains that the first step is to understand how you collect your data from data sources and how it flows through your systems – do you have reliable streams, where do you store it and how easy it is to access?

Once you have reached the stage where you build and deploy simple models, and your data is organised, you are now ready to try the latest and greatest models that specialise in machine learning. The whole approach is based on experimentation with a solid base.

This collaborative session brought together members of the DLF Community with the London-based PyTorch experts and ML/AI enthusiasts to share learnings and initiate collaborations.

Watch the full presentation below:

How can you fuel your agility post COVID-19? – Session Report

Posted on by Jessica Sey

In July 2020, members of the Digital Leadership Forum met over Zoom to discuss ‘How can you fuel your agility post COVID-19?’

Representatives from leading organisations including Lloyds Banking Group, EDF Energy, Baker McKenzie, LV=, Octopus Investments, BDO, Coutts, First Rate Exchange Services, Chaucer Group, Blue Dome, ViiV Healthcare, BiZZdesign and more discussed how agile business models are becoming a critical path to survival and success in the wake of the current crisis.

Andrew Humphries, Co-founder of the Bakery and Nikolina Glamoclija, Head of Digital Strategy & Propositions at LV= discussed how to organise effective agile networks that listen and respond to the biggest needs and expectations of customers and employees in the new normal.

Next, we heard from Sebastian Soithongsuk, Web Channel Deployment Manager, Customer Experience at GSK and Chiara Parodi, Service Design Manager at Vodafone who provided ideas on achieving different goals with the same facilities, and discussed how to organise an effective agile network.

Watch the presentations below: